Event and Marketing Intern
Schwinn Marketing Manager
Pacific Cycle/ Madison
The Event and Marketing Intern position will assist the Schwinn brand team and will be immersed in the daily work experience of event planning, marketing, PR, social media, and other behind the scenes brand marketing tasks. This position requires some weekends spent at events. It provides a hands-on introduction to destination marketing. Preferred majors: Public Relations, Marketing, Communications, Journalism.
Essential Job Responsibilities
Active Communication: Stay in touch will all parties involved in local events to insure communication.
Event Planning: Stay on top of the event creation and set up process. This includes sourcing necessary items for a successful activation. Organize the logistics, and details surrounding the events.
Event Activation: Be present at the events to facilitate.
Recap: Create a recap document highlighting wins and indicating possible improvements.
Community Management: Aid in managing daily communication and from the various social media accounts.
Social Media Advertising: Learn how to create online social campaigns for Facebook, Instagram, Twitter, and Pinterest. To help drive attendance and awareness to events.
Content Curation: Assist in scheduling an editorial calendar for the Brands.
Work on planning collaborations with like-minded brands.
PR Support: Filter through PR request, track media mentions, and order product using SAP.
Work on creating ideal PR contracts on the YouTube, Instagram, and Blog platforms who could help further the Schwinn brandâs reach.
Reach out to local dealers to help buildup PR and Event product.
Reporting & Analyzing
Monthly Marketing Reporting Assistance: Gather monthly social media, website, and online sales data. Look for key takeaways and trends where appropriate in the reports.
Other Duties Assigned
Follows internal controls and company policies set by Pacific Cycle Inc. and Dorel Sports.
Contributes to the success of Pacific Cycle Inc. by leading or assisting with other projects and tasks as assigned.
Total (percentages must total 100%)
Minimum Requirements (include education, experience, special skills, licenses and/or certifications required.)
(Required education based on requirements that are job-related and a business necessity; preferred education the same as required but not mandatory. Knowledge defined as a comprehensive body of information required by experience or study. Skill defined as a present, observable competence to perform a learned activity. Credentials and experience is the minimum level of education, experience, and certifications acceptable for the position.)
Display an interest in online marketing
Enthusiasm and energy for the position
Passionate about social media
Outstanding communicator and writer
Exhibit Microsoft Office Suite (Word, Excel, PowerPoint) computer skills
Must have own transportation
Will work on site during regular business hours
Team player who enjoys working with others
Outgoing and friendly
Self-motivated and creative idea generator
Part time May - September
(Working conditions inside and outside of the office including noise level, temperature and other factors that will affect the personâs working conditions while performing the job.)
A large percentage of work time is spent sitting. During events you may be on your feet for 5 or more hours. The noise level in the work area can be moderate.
Essential Physical Demands and Frequency
Occasionally up to 50 lbs. unassisted
Making Phone calls
The job description is not designed to cover or contain a comprehensive listing of activities, duties, or responsibilities that are required of the employee. Other duties, responsibilities and activities may change or be assigned at any time with or without notice.
Dorel Sports is an EO employer â M/F/Veteran/Disability. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, citizenship, disability or protected veteran status.