Copywriter
Ku Creatives Unlimited
Tanggal: 14 jam yang lalu
Kota: Pekerjaan jarak jauh, Pekerjaan jarak jauh
Jenis kontrak: Penuh waktu
Jarak jauh
Responsibilities
- Own the direct-response copywriting strategy and execution for each client account, not just follow a brief someone hands you.
- Write and refine copy for complex, multi-format campaigns, making your own creative calls on messaging approach.
- Be the team's go-to for language consistency and brand voice across every campaign for a client.
- Partner with PMs and Video Editors so the messaging strategy lines up with campaign objectives, beyond just writing the text.
- Read the performance data (Hold Rate, Thumbstop Rate) and use it to sharpen your writing.
- Guide Video Editors and Caption Checkers on how to interpret the brief from a messaging and copy angle.
- Handle tricky revisions and step in when a client request is hard to execute, offering smart alternative messaging.
- Bring clients fresh ad ideas based on industry best practices and current social media trends.
- Education: Bachelor's degree. A background in language, literature, journalism, marketing, or communications is a plus.
- Experience: 3 to 4 years as a copywriter, with proof of ad copy you've written that clients or brands have used as paid ad assets.
- Writing skills: Strong English copywriting for US/UK market ads. Familiar with social media content formats and the style of UGC and digital ads in the US/UK.
- Languages: Advanced written English for US/UK audiences, and active Bahasa Indonesia.
- Portfolio: We care more about your portfolio than your formal education path.
- Mindset: Comfortable with repeated rounds of revisions.
- Working Hours: Middle Shift (3 PM - 12 AM)
Cara melamar
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