Sales Director

Job Opportunity: Sales Director at StickEarn

About StickEarn

StickEarn is one of Indonesia's leading Out-of-Home (OOH) advertising technology companies. Through solutions such as StickEarn, Playlog, and LYNX SSP, we help brands transform outdoor advertising through technology, data, and creativity, making campaigns more measurable, effective, and impactful.

We are looking for an experienced Sales Director with a strong background in OOH advertising and B2B sales, established direct relationships with brand-side decision-makers, and proven sales leadership capabilities.

In this role, you will lead both new client acquisition and existing account growth, leveraging your industry network to unlock strategic business opportunities. You will be responsible for driving revenue performance, strengthening client partnerships, overseeing commercial commitments, and developing a high-performing sales organization.

What You’ll Do

• Sales Leadership & People Development: Lead, coach, and develop a high-performing sales organization responsible for new client acquisition and existing account growth, fostering a collaborative and accountable sales culture.
• Direct Brand Relationships & Network Development: Leverage and further develop established relationships with senior brand executives, marketing leaders, and key decision-makers to unlock business opportunities and strengthen StickEarn's position in the OOH market.
• New Client Acquisition: Lead efforts to identify, approach, and convert new brand clients into long-term business partnerships.
• Existing Account Growth: Drive account development initiatives, strengthen existing brand relationships, and identify upselling and cross-selling opportunities to increase revenue.
• Sales Strategy & Execution: Develop and implement sales strategies aligned with company objectives, translating business opportunities into clear priorities, actionable plans, and measurable results.
• Team Performance Management: Establish individual and team targets, monitor performance, provide coaching and constructive feedback, and strengthen accountability for sales results.
• Strategic Partnerships & Commercial Negotiation: Lead high-value commercial discussions, negotiate strategic agreements, and build sustainable relationships with brands and key industry stakeholders.
• Revenue & Pipeline Management: Own overall sales revenue targets, oversee pipeline performance, ensure reliable sales forecasting, and identify opportunities to improve commercial results.
• Campaign Delivery Oversight & Issue Management: Maintain oversight of campaign delivery and client commitments to ensure expectations are met. Identify delivery risks, delays, and unresolved challenges, facilitate discussions with relevant stakeholders to determine appropriate solutions, and ensure timely and effective client communication.
• OOH Market & Industry Insights: Apply strong OOH advertising expertise and market knowledge to identify opportunities, understand advertiser needs, and strengthen competitive positioning.
• Cross-Functional Collaboration: Collaborate with relevant stakeholders to align priorities, address operational challenges, and ensure effective execution of business and client commitments.
  
  

What We’re Looking For

• Bachelor's degree in any field; relevant professional experience is highly valued.
• Minimum 8 years of relevant experience in B2B sales or business development, with a strong track record in the OOH advertising industry.
• Proven experience in a senior sales leadership role, such as Sales Director, Head of Sales, or equivalent.
• An established network and strong direct relationships with brand-side decision-makers, particularly Marketing Directors, CMOs, Heads of Marketing, and other senior business leaders.
• Proven track record in acquiring new brand clients, growing existing accounts, and driving revenue growth.
• Strong understanding of the OOH advertising landscape, advertiser requirements, media solutions, and industry commercial dynamics.
• Demonstrated people leadership and coaching capabilities, including performance management, talent development, and building high-performing teams.
• Strong business acumen, strategic thinking, consultative selling, and commercial negotiation capabilities.
• Strong analytical skills, including experience in revenue forecasting, pipeline management, and sales performance evaluation.
• Strong stakeholder management and problem-solving skills, with the ability to oversee client commitments, identify delivery risks, facilitate cross-functional discussions, and manage client expectations.
• Excellent communication, presentation, and relationship-building skills, with the confidence to engage senior executives and key decision-makers.
• Fluent in written and spoken English.
• A hands-on and strategic leadership approach, with the ability to balance business development, account growth, revenue performance, and people management.
• Proactive, adaptable, and results-driven, with strong ownership and accountability.
  
  

What We Offer

• Flexibility with our hybrid working setup.
• Private health insurance coverage.
• Training budget and laptop ownership program to support your productivity and growth.
• Competitive compensation package with performance bonus.
• Flexible leave and anniversary leave to support work-life balance and celebrate milestones.
  
  

Ready to leverage your OOH expertise, build stronger brand partnerships, and lead a high-performing sales organization? Join StickEarn and help drive the next phase of our business growth!

Only shortlisted candidates will be contacted.