E-Commerce & Marketing Manager for DIANSARI

BP Consulting Group - Management Consultant


Tanggal: 2 hari yang lalu
Kota: Surabaya, East Java
Jenis kontrak: Penuh waktu
Responsibilities

  • Set revenue and growth targets for digital channels, and design marketing strategies to achieve them.
  • Lead commercial strategy across Shopee, TikTok Shop, Live Commerce, Affiliate, and Paid Ads, aligning B2B and B2C channels.
  • Analyze channel and campaign performance, then report insights and strategic recommendations to the Owner.
  • Manage the product portfolio and decide which SKUs to prioritize in each campaign.
  • Define pricing, promotions, discounts, and margins to keep the business profitable.
  • Manage and reallocate marketing budgets (within Owner-approved limits) to maximize ROI.
  • Lead product development for Diansari and NATA.
  • Lead, coach, and evaluate the marketing team, including assigning work and developing capabilities.

Requirements

  • Bachelor’s degree in Marketing, Business, Management, Communications, or a related field.
  • 4–6 years of experience in Marketing, E-Commerce, Digital Marketing, or Commercial roles, including at least 2 years in a managerial/leadership position.
  • Strong hands-on experience managing marketplaces, especially Shopee and TikTok Shop.
  • Proven track record of building marketing strategies that drive revenue growth and profitability.
  • Solid understanding of performance marketing, live commerce, affiliate marketing, and marketplace operations.
  • Experienced in managing budgets, pricing, promotions, and campaign planning.
  • Strong analytical skills: able to spot market and product trends and make data-driven decisions.
  • Excellent leadership, communication, and stakeholder management skills.

Cara melamar

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