Executive Social

About WPP Media

WPP is the trusted growth partner for the world’s leading brands. With exceptional talent, trusted data and intelligence, and world-class partnerships – all united by our pioneering agentic marketing platform, WPP Open – we help clients navigate change, capture opportunity, and deliver transformational growth. 

WPP Media is WPP's AI-driven media operating unit, bringing together media, data, and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence, clients see exactly where, how, and why their media investment is working.

For more information, visit wppmedia.com.

Job Title: Executive Social

Job Description

As an Executive Social, you will oversee the end-to-end planning, execution, optimization, and reporting of social media advertising campaigns across platforms such as Meta Ads Manager and TikTok Ads Manager. You will leverage social listening tools and platform analytics to generate actionable insights and monitor key performance indicators, ensuring campaigns achieve objectives in engagement, conversion rates, and community sentiment. Collaborating closely with planning teams, internal stakeholders, and clients, you will align social strategies with broader business goals, develop innovative solutions to improve audience segmentation and creative performance, and drive measurable ROI, maximizing the impact of digital advertising investments.

Key Responsibilities

As part of the Unilever Trading Team (ULTRA), you will work closely with teams across the United States, Europe, and Asia to deliver high-impact solutions in a collaborative, multicultural environment. We are looking for Executive Social who will:

• Make Strategies and Planning
• Execution and Optimization for Paid campaigns across social media platforms
• Create Performance reports & review deck for clients
• Understand the projects and clients' requirements & deliver accordingly
  
  

Coordinate with cross functions to deploy campaigns

Requirements

• Graduation or Post Graduation Degree in Any stream
• 0-2 years of Experience of running paid social campaigns
• In-depth knowledge of social platforms (TikTok, Facebook,etc.)
• Have handled large campaign setup loads (Ideal)
• Excellent communication and interpersonal skills
• Proficiency in MS-Office
• Should be able to Multitask and handle multiple campaigns at one time
• Hand on experience in social media advertising and ad creation & optimization
• Active interest in digital, Paid media, planning, strategizing, web analytics and other aspects of performance marketing.
  
  

Key Performance Indicators (KPIs)

• 100% OTIF Delivery across all campaigns
• 0 overspend/underspends
• Actionable insights delivered across campaigns
  
  

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