Sr. Creative Content Strategist

MANUSA


Tanggal: 3 hari yang lalu
Kota: Bandung, West Java
Gaji: Rp 5.000.000 - Rp 7.000.000 per bulan
Jenis kontrak: Penuh waktu
Responsibilities

  • Develop and implement content strategies that align with overall brand strategy, marketing objectives, and business goals.
  • Create and manage content calendars across multiple platforms (website, blog, social media, email, campaigns).
  • Turn research, market insights, and audience understanding into compelling storytelling and impactful messaging.
  • Develop innovative campaign ideas and creative concepts that bring the brand to life across channels.
  • Collaborate closely with marketing, creative, and production teams to ensure seamless execution of content and campaign strategies.
  • Ensure brand consistency in tone, style, and messaging while pushing for originality and innovation.
  • Present creative strategies and campaign concepts confidently to internal teams and clients, with strong rationale behind ideas.
  • Stay ahead of industry trends, consumer behavior, and cultural shifts to keep content and campaigns fresh and relevant.
  • Monitor, analyze, and report on content and campaign performance, using insights to optimize future strategies.

Requirements

  • Bachelor's degree in a relevant field.
  • 3-5 years of proven experience in Content Strategist, Content Manager, or similar role, preferably at a creative agency.
  • Have portfolio demonstrating strategic content thinking, including examples of content planning, case studies, or campaign strategies.
  • Strong understanding of content marketing, social media, and digital marketing principles.
  • Insatiable desire to understand people, culture, trends, and business challenges.
  • Ability to weave data and insights into a compelling narrative that inspires creative teams.
  • Excellent writing, editing, and storytelling skills with attention to detail.
  • Ability to handle constructive feedback, adapt to changing project needs, and maintain a positive attitude under pressure.
  • Creative thinker with a passion for building engaging content experiences.

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