KOL Supervisor
Hebe Beauty Indonesia
This role involves developing and executing KOL marketing campaigns to drive GMV growth, guiding team members to achieve goals, and managing end-to-end KOL collaborations. Responsibilities include identifying and building relationships with key influencers, overseeing content creation (including videos and livestreams), planning campaigns for product launches and events, and tracking performance metrics to optimize reach, engagement, and ROI.
- Bachelor's degree in Communication, PR, Marketing, or related field
- 2-3 years of KOL marketing experience in a relevant industry
- Strong communication, time management, negotiation skills, and interest in Beauty and Skin Care
- Deep understanding of TikTok, IG, and YouTube algorithms, trends, and video quality
- Ability to analyze data, provide insights, and meet targets
- Proficient in Microsoft Word, Excel, and social media insights (Instagram & TikTok)
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