Marketing Affiliate Specialist

BALTINI


Tanggal: 6 hari yang lalu
Kota: Medan, North Sumatra
Jenis kontrak: Kontraktor
Responsibilities

  • Becoming the sole owner & point of contact to the Baltini’s shop analytics as well as product/category performances.
  • Develop and implement analytical approaches to track marketing performance across various channels including digital advertising, social media, email campaigns, and website traffic.
  • Create detailed reports and dashboards to provide actionable insights on customer acquisition, retention rates, and overall campaign effectiveness.
  • Collaborate with the marketing team to refine marketing strategies based on data-driven insights.
  • Conduct A/B testing for campaign optimization and recommend enhancements to improve ROI.
  • Monitor competitor activities and market trends to maintain a competitive edge in the luxury e-commerce space.
  • Work with cross-functional teams, including Engineering, Product, and Operations to integrate marketing data with other operational data for holistic performance analysis.
  • Ensure compliance with data privacy laws and best practices in data handling.

Requirements

  • Bachelor’s degree in Marketing, Statistics, Business Analytics, or a related field.
  • Minimum of 3 years of experience in marketing analytics, preferably in e-commerce or luxury goods sectors.
  • Proficient in analytics tools and software (e.g., Google Analytics, SQL, Tableau).
  • Strong analytical skills with an ability to translate data into strategic insights.
  • Excellent communication and presentation skills, capable of conveying complex data in a clear and persuasive manner.
  • Experience with CRM software and digital marketing tools, familiarity with Shopify is a plus.
  • Strong attention to detail and commitment to deliver high-quality analytical support.

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