Supervisor Customer Relationship & Data Management (B2B)

Key Responsibilities:

• Maintain and update the customer and potential customer database.
• Ensure data integrity and accuracy by regularly auditing and cleaning the database.
• Segment customer data for targeted marketing and sales campaigns.
• Compile and analyze statistical data related to customer interactions and sales.
• Create visually appealing graphics to present data insights.
• Handle minor customer complaints and ensure timely and effective resolution.
• Serve as the main point of contact for customer inquiries, providing exceptional customer service.
• Conduct regular follow-ups with customers to ensure satisfaction and identify opportunities for
  improvement.
• Design and execute email marketing campaigns targeting our customer and potential customer base,
  including creating and sending introductory emails, exhibition invites, newsletters, and promotional
  materials.
• Track and analyze the performance of email campaigns to optimize future efforts.
• Ensure compliance with email marketing regulations and best practices.
• Collaborate with the sales and marketing teams to support their efforts with data insights and customer
  information.
• Assist in the development and implementation of customer engagement activities.
• Provide administrative support as needed to ensure smooth operations within the department.

Qualifications:

• Bachelor’s degree in Business Administration, Marketing, Data Analysis, or a related field.
• Proven experience in customer data management, relationship management, and email marketing.
• Strong analytical skills with the ability to interpret complex data.
• Excellent communication and interpersonal skills.
• Proficiency in CRM software, data analysis tools, and email marketing platforms (HubSpot is a must)
• Ability to handle customer complaints with professionalism and tact.
• Strong organizational skills and attention to detail.