Retail Intelligence & Shopper Experience (RISE)

Job Description

• Building rapport with retail store and cultivate them to drive sell out for hp products and services
• Visi and mapping key stores TAM size
• Conduct retail competition research to identify customer trend, competitor activities and partner activities (4Ps Intelligence)
• Ensure Trade marketing execution gaining retail in-store visibility and propose in-store branding that will create HP brand awareness
• Discover effective type or POSM to be used to communicate product and promotional messages to customers
• Drive innovative retail activation to increase brand and product awareness that enable up selling and cross selling

Requirement

• At least 3 - 5 years working experience as a retail marketing or marketing executive
• Good command in English and the national language (other language or dialects will be an added advantage) must be computer @ ICT literate
• Ability to work under pressure and motivation to succeed in competitive environment
• Time management and multitasking skill with the ability to prioritize tasks
• Pleasant personality, good problem-solving skills and have a positive attitude in facing work challenges
• Demonstrate extensive knowledge of the industry’s latest technology trends, customer wants, competitive landscape and operation support
• Strong analytical Skills and the ability interpret data by using My excel, Word and PowerPoint
• Ability to travel to various retail locations as needed
• Willing to be placed in North Sumatera